Scroll to top

Services

All of Z LAB’s services are designed to maximize your ROI. This is because the marketing strategies we develop for each client are driven by solid research and analytics, through quantitative and qualitative methodologies.

Research & Analytics

Research & Analytics

Starting with the insights you need
to run your business

Strategic Planning

Strategic Planning

Build a marketing strategy for
the greatest ROI

Content & Communication

Content & Communication

Communicate with your customers
in a way that delivers results

Organizational Transformation

Organizational Transformation

Transform and empower your people;
your greatest investment

Digital Marketing

Digital Marketing

Use digital to your
advantage

International Expansion

International Expansion

Find your market in the
global economy

Research

With the analysis, synthesis, interpretation, and evaluation of your market, and competitors, we can deliver thorough reports to support your decision-making process.

Market & Marketing Research

Every marketing initiative starts with research. This can take many different forms, but sometimes, specific research is needed to achieve specific goals or provide certain insights.

Market Analysis

Make your business decisions with clear insights from the market. Start your project with:

  • Industry Reports
  • Competitor Analysis
  • Price Analysis
  • Feasibility Analysis
  • Market Evaluation
  • International Market Evaluation

Digital Analytics

1. Customer Data Analysis

  • Customer Journey Mapping
  • Consumer Insights
  • Customer and Stakeholder Satisfaction

2. Digital Review and Success

  • Brand qwareness
  • Idea generation
  • Advertising effectiveness
  • Website usability
  • SEO analysis

Qualitative Methodologies

The market insights are not always data points or something that can be correlated. With conversation and person-to-person connections, we uncover the details that can help inform your business strategies.

  • In-depth interviews (with consumers, influencers, buyers, clients, and others)
  • Online and in-person focus groups (Insight study, Problems & Needs research, Design Test and Concept Test)
  • Mystery Shopping
  • Transcribing, coding, analysis, and interpretation

Quantitative Methodologies

Starting with hard data, we utilize qualitative methodologies to bring you clear data points for data-driven decision making

  • Segmentation Studies
  • Concept Tests
  • Usability Tests
  • Product Tests
  • Conjoint Analysis

Strategic Planning

I am alone, and feel the charm of existence in this spot, which was created for the bliss of souls. Excepteur sint occaecat cupidatat proident.

Workflow Automation

A wonderful serenity has taken possession of my entire soul, like these sweet mornings of spring which I enjoy with my whole heart. I am alone, and feel the charm of existence in this spot, which was created for the bliss of souls. Excepteur sint occaecat cupidatat proident.

Budget Accounting

A wonderful serenity has taken possession of my entire soul, like these sweet mornings of spring which I enjoy with my whole heart. I am alone, and feel the charm of existence in this spot, which was created for the bliss of souls. Excepteur sint occaecat cupidatat proident.

Market Forecast

A wonderful serenity has taken possession of my entire soul, like these sweet mornings of spring which I enjoy with my whole heart. I am alone, and feel the charm of existence in this spot, which was created for the bliss of souls. Excepteur sint occaecat cupidatat proident.

International Expansion

I am alone, and feel the charm of existence in this spot, which was created for the bliss of souls. Excepteur sint occaecat cupidatat proident.

Workflow Automation

A wonderful serenity has taken possession of my entire soul, like these sweet mornings of spring which I enjoy with my whole heart. I am alone, and feel the charm of existence in this spot, which was created for the bliss of souls. Excepteur sint occaecat cupidatat proident.

Budget Accounting

A wonderful serenity has taken possession of my entire soul, like these sweet mornings of spring which I enjoy with my whole heart. I am alone, and feel the charm of existence in this spot, which was created for the bliss of souls. Excepteur sint occaecat cupidatat proident.

Market Forecast

A wonderful serenity has taken possession of my entire soul, like these sweet mornings of spring which I enjoy with my whole heart. I am alone, and feel the charm of existence in this spot, which was created for the bliss of souls. Excepteur sint occaecat cupidatat proident.

Content & Communication

I am alone, and feel the charm of existence in this spot, which was created for the bliss of souls. Excepteur sint occaecat cupidatat proident.

Workflow Automation

A wonderful serenity has taken possession of my entire soul, like these sweet mornings of spring which I enjoy with my whole heart. I am alone, and feel the charm of existence in this spot, which was created for the bliss of souls. Excepteur sint occaecat cupidatat proident.

Budget Accounting

A wonderful serenity has taken possession of my entire soul, like these sweet mornings of spring which I enjoy with my whole heart. I am alone, and feel the charm of existence in this spot, which was created for the bliss of souls. Excepteur sint occaecat cupidatat proident.

Market Forecast

A wonderful serenity has taken possession of my entire soul, like these sweet mornings of spring which I enjoy with my whole heart. I am alone, and feel the charm of existence in this spot, which was created for the bliss of souls. Excepteur sint occaecat cupidatat proident.

Organizational Transformation

I am alone, and feel the charm of existence in this spot, which was created for the bliss of souls. Excepteur sint occaecat cupidatat proident.

Workflow Automation

A wonderful serenity has taken possession of my entire soul, like these sweet mornings of spring which I enjoy with my whole heart. I am alone, and feel the charm of existence in this spot, which was created for the bliss of souls. Excepteur sint occaecat cupidatat proident.

Budget Accounting

A wonderful serenity has taken possession of my entire soul, like these sweet mornings of spring which I enjoy with my whole heart. I am alone, and feel the charm of existence in this spot, which was created for the bliss of souls. Excepteur sint occaecat cupidatat proident.

Market Forecast

A wonderful serenity has taken possession of my entire soul, like these sweet mornings of spring which I enjoy with my whole heart. I am alone, and feel the charm of existence in this spot, which was created for the bliss of souls. Excepteur sint occaecat cupidatat proident.

Digital Marketing

I am alone, and feel the charm of existence in this spot, which was created for the bliss of souls. Excepteur sint occaecat cupidatat proident.

Workflow Automation

A wonderful serenity has taken possession of my entire soul, like these sweet mornings of spring which I enjoy with my whole heart. I am alone, and feel the charm of existence in this spot, which was created for the bliss of souls. Excepteur sint occaecat cupidatat proident.

Budget Accounting

A wonderful serenity has taken possession of my entire soul, like these sweet mornings of spring which I enjoy with my whole heart. I am alone, and feel the charm of existence in this spot, which was created for the bliss of souls. Excepteur sint occaecat cupidatat proident.

Market Forecast

A wonderful serenity has taken possession of my entire soul, like these sweet mornings of spring which I enjoy with my whole heart. I am alone, and feel the charm of existence in this spot, which was created for the bliss of souls. Excepteur sint occaecat cupidatat proident.

Implementation

HOW WE WORK WITH YOUR INDUSTRY

Five Distinctive Traits for Your Personal Brand

Five Distinctive Traits for Your Personal Brand

Let’s talk about personal branding in a more pure sense – not as a way of riding industry waves solely to achieve the status of “influencer.”  We…

Z LAB Team July 3, 2019
2019 OTC Workshop: Empowering Individuals,  Sharing Insights

2019 OTC Workshop: Empowering Individuals, Sharing Insights

2019 Oil & Gas Global Market Insight and Strategy Workshop Empowering business leaders and sharing key industry insights in preparation for the annual OTC event…

Z LAB Team June 26, 2019
Digital Analytics: Going Beyond the First Click

Digital Analytics: Going Beyond the First Click

Less than 30% of small businesses use website analytics, call tracking, or coupon codes. 18% of small businesses admit to not tracking anything.   What is Digital…

Z LAB Team June 24, 2019
Branding 101: It's the energy that counts!

Branding 101: It's the energy that counts!

by Jeanie Liu, June 24th 2019 An interview with Claire Logue, Creative Director at Z LAB Global You might wonder, as I have, what’s all the fuss about branding?…

Z LAB Team June 24, 2019
Bitnami